What's a Newspaper?

 

Welcome to my 100^th blog since joining Blogger in July of 2012. Prior to joining blogger.com (a free blog maker), I wrote blogs for a couple of years in a local paper online, The Mansfield News Journal, and Cleveland.com (online version of The Cleveland Plain Dealer).

The One Thing

One thing I would do different is create my own blog sooner in Blogger instead of focusing on my local newspaper as a primary source. Gannett News owns our local paper and ended blogging earlier this year by going to a pay-per-view version. For a little while, I wrote blogs in the last remaining Gannett owned newspaper in Montgomery Alabama. (Thanks to Hugmama).

One Less Blogger

At the end of the third business quarter this year, Gannett discovered it actually made money from going to pay subscription. Three days later, the Montgomery Alabama newspaper, The Montgomery Advertiser, hid their blog format and a couple of weeks later; ended public blogging altogether.

The Mansfield, Ohio paper gave us notification while the Alabama newspaper gave us no indication of the sudden change in policy. This method was poor public relations on their part, but it doesn’t surprise me.

Here We Go Again

Now the Plain Dealer is in financial trouble and may limit their paper printing and delivery to a few days per week. Will the Plain Dealer go to a pay-per-view subscription and how will that affect public bloggers? I still blog on Cleveland.com. They’ve voted me Blogger of the Week several times. It’s a first class newspaper and by recognizing bloggers weekly it shows the online newspaper values the folks adding value.

Why Start Now?

Part of the idea of creating my own online paper- The Rust Belt Chronicles came about from my adventures with blogging in newspapers and seeing what’s lacking in today’s digital news. The book I reviewed the other day- The Impact Equation by authors, Chris Brogan and Julien Smith, played a large role in those thoughts as well.

Extra, Extra, Read All About It?

The problem with Gannett News is it doesn’t offer enough niche information to justify subscriptions. In fact, our local paper appears to feature less articles focusing on our immediate area. National or World news can be read for free, so why pay for news that is free from countless media sources? Newspapers are dying a slow death. When was the last time you saw a newspaper rack on a sidewalk?

That’s what I thought. News has been digitized, amplified, and ostracized. But is pay-per-view how we want it to reach us? Local news is now competing with the biggest news source ever- the Internet.

The Good News?

These days anyone can be an owner, news breaker or story teller. To be successful doesn’t require being a giant conglomerate like Gannet News. The pendulum has shifted. The problem is newspaper media is responding by using a dated philosophy-reducing quality and charging a fee.

Seeing is Believing

Our local paper in printed format is nothing like it was in its prime. It covered meetings of nearly every organization and gave you all the updates. Newspapers offered page after page of full paid advertisements and thick as a brick on Sunday’s. I use to pity the paperboy carrying all those heavy papers in his paper bag, strapped over his shoulder.

Visit the local library and compare the content from 1972 and 2012. It’s a shocking change in the quality and quantity of articles.

In our lifetime, a small child will one day ask: “What’s a newspaper, Daddy?

Until We Meet Again,
 Jim Carver

Author: The Legacy of David A. Wells- The Lexington High School “Band of Gold”
Something Meaningful that Matters!
www.successthroughmusic.com

http://jimcarver.blogspot.com/

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