As I awoke yesterday, a new business strategy
raced through my mind. Should I consider going live with the new Rust Belt
Chronicles site instead of waiting to add all the bells and whistles? As an
entrepreneur, what’s a better successful business strategy? Will going "live" hurt the
establishment of our small business?
Is fear holding me back? We are entering a competitive
field. Are businesses, readers and subscribers willing to hang with us until we
become a full service venture?
After going online a reader complimented me on our new website and asked if I had considered going “live” and working the details
out as I go. Thank you, Stephen!
Perhaps, Stephen and I share telepathic thoughts?
We’ve
decided to venture forward and launch sooner than later.
We believe it will work for the following reasons:
- It’s never going to be “perfect”, if that's the goal the launch could take months.
- We miss coverage of current stories and the opportunity to market ourselves to our audience by delaying.
- By waiting, we forego awareness to possible advertisers.
- It’s better to show our commitment towards what we intend to publish.
Will some people take one look at our coverage and
never return? Sure. Those folks will always be floating through life. Naysayers
are a dime a dozen and experts at everything (in their own mind).
There will undoubtedly be those who disagree with
our views, stories and objectivity. Like Rick Nelson said: “You can’t please everyone”
and we don’t intend too. We will ask tough questions that need to be asked. We
will uncover concerns and bring darkness into light.
At the same time, we will offer articles of individuals
who inspire with hope, success and motivation. News shouldn’t be always about
gloom and doom. We will cover the best examples of people and businesses making
a difference in today’s world. I think that is enough to keep a few people busy
on a regular basis.
Specific categories may have little or no coverage
until we can develop additional writers for assistance. No pain, no gain.
When is The Rust Belt Chronicles going live?
The Rust Belt Chronicles will begin coverage as
soon as our legal paperwork is resolved. This could be a week or two. Articles
are already being written and as soon as we get the legal go-ahead the debut
will fly!
I am looking forward to this new journey and the
opportunity to do something meaningful that matters!
Stay tuned and tell a friend about our exciting online newspaper.
Until
We Meet Again,
Jim Carver
Disclaimer- Books and
links on this website contain affiliate marketing sources between Jim Carver
and third party companies. I only recommend products, brands and businesses
that I strongly support. Photos used on this site are used courtesy
of the original authors and in no way endorse The Rust Belt Chronicles or my
work. Thank you.
