Showing posts with label successful business strategy. Show all posts
Showing posts with label successful business strategy. Show all posts

Thursday, April 11, 2013

A Successful Business Strategy?


As I awoke yesterday, a new business strategy raced through my mind. Should I consider going live with the new Rust Belt Chronicles site instead of waiting to add all the bells and whistles? As an entrepreneur, what’s a better successful business strategy? Will going "live" hurt the establishment of our small business?
Is fear holding me back? We are entering a competitive field. Are businesses, readers and subscribers willing to hang with us until we become a full service venture?
After going online a reader complimented me on our new website and asked if I had considered going “live” and working the details out as I go. Thank you, Stephen!
Perhaps, Stephen and I share telepathic thoughts?
We’ve decided to venture forward and launch sooner than later.
We believe it will work for the following reasons:
  • It’s never going to be “perfect”, if that's the goal the launch could take months.
  • We miss coverage of current stories and the opportunity to market ourselves to our audience by delaying.
  • By waiting, we forego awareness to possible advertisers.
  • It’s better to show our commitment towards what we intend to publish.
Will some people take one look at our coverage and never return? Sure. Those folks will always be floating through life. Naysayers are a dime a dozen and experts at everything (in their own mind).
There will undoubtedly be those who disagree with our views, stories and objectivity. Like Rick Nelson said: “You can’t please everyone” and we don’t intend too. We will ask tough questions that need to be asked. We will uncover concerns and bring darkness into light.
At the same time, we will offer articles of individuals who inspire with hope, success and motivation. News shouldn’t be always about gloom and doom. We will cover the best examples of people and businesses making a difference in today’s world. I think that is enough to keep a few people busy on a regular basis.
Specific categories may have little or no coverage until we can develop additional writers for assistance. No pain, no gain.

When is The Rust Belt Chronicles going live?

The Rust Belt Chronicles will begin coverage as soon as our legal paperwork is resolved. This could be a week or two. Articles are already being written and as soon as we get the legal go-ahead the debut will fly!
I am looking forward to this new journey and the opportunity to do something meaningful that matters!
Stay tuned and tell a friend about our exciting online newspaper.
Until We Meet Again,
                                                             Jim Carver

Disclaimer- Books and links on this website contain affiliate marketing sources between Jim Carver and third party companies. I only recommend products, brands and businesses that I strongly support. Photos used on this site are used courtesy of the original authors and in no way endorse The Rust Belt Chronicles or my work. Thank you.

Tuesday, November 27, 2012

Larry Siegfried - Beyond a World Champion!


In the Industrial Age- gatekeepers and permission controlled the scene. If we thought of a new idea, the first question always asked of anyone- what channels we needed to jump through to make it happen. Often we were given a brief explanation of “you can’t" or “it’s too costly” or discovered the idea was governed by a third party and if you had no association; the idea, thought or desire was dead in the water.

We were programmed to believe it wasn’t worth the time to attempt something new, unique or remarkable. Those parameters are slipping away and those businesses are dying- a slow death.
Today, it’s about trust, honesty and caring for the customer. The realization that the heart of the business is the customer/employee relationship is the new approach to successfully running a business. The top-down management theory is dying a painful death across America.

Successful Business Strategy

Former Ohio State/ Boston Celtic basketball player, Larry Siegfried, taught this principle for success 25 years ago after retiring from basketball and offering consulting services to businesses and State Prison inmates. Larry was decades ahead of the times, his total reversal of management style brought back something missing in corporate management and how people are treated. His bottom-up management philosophy produced some very interesting results.  

Inmates who followed his teachings of respect, dignity, and honesty not only remained out of the prison system, many prospered by becoming entrepreneurs. The motivational speeches I had the pleasure of witnessing were stunning, refreshing and contagious. 
Mr. Siegfried’s analogy turned some businesses off, they couldn't accept change. The drastic approach broke down the foundation of the top-down management theory. It basically operated on “The Golden Rule” and Christian based-principles. A simple, effective approach with a solid motive for everyone involved. Control, dictate and fabrication are nowhere to be found in this approach.
The role of management is to accentuate the experience, massage the outcome and empower the employees to do the right procedure based on the principles taught.
This unique and remarkable customer service experience provided is the idea that spreads.

World Champion On or Off the Court

I wish Larry Siegfried had published a book on the principles he stood for, lived by and gave to us. I somehow believe the accumulation of those ideas originated through his Mother, Sunday school teachings,his coach at Ohio State(Fred Taylor), the Boston Celtics organization, family and his life adventures of success. Although he is not properly credited for advancing this philosophy of change, I can’t help but think his idea slowly spread prior to the days of the Internet.

 And Larry is warmly smiling down on us- right now!

Thank you Larry!

Until We Meet Again,
 Jim Carver
Author: The Legacy of David A. Wells- The Lexington High School “Band of Gold”
Something Meaningful that Matters!

www.successthroughmusic.com

Disclaimer- Books and links on this website contain affiliate marketing sources between Jim Carver and third party companies. I only recommend products, brands and businesses that I strongly support. Photos used on this site are used courtesy of the original authors and in no way endorse The Rust Belt Chronicles or my work. Thank you.

Thursday, November 8, 2012

Turning a Blog into a Brand!



Photo courtesy of: Search Engine People Blog.
Attempting to blog daily can be a tough assignment. Building an audience isn’t something that happens overnight or in a few months. Consistency and good content is the key to developing followers. Anything beyond those qualities is truly a blessing!

We often find ourselves so busy attempting to write the “next” blog we often forget to put the effort into following others, commenting on their blogs or just asking a few questions. Forgetting those people who are on the same journey as us is a mistake. Taking the proper time to put forth the effort increases our network, friends and influences.

I find it tough to take the time and provide the moral support to others. It’s far easier for me to write a blog or come up with something new rather than comment. It bugs me, not having the time I need to give back to others. Particularly, since I joined Bloggers.com it has become impossible to follow everyone.

So I’ve created a plan.

·        Those who comment on my musings, get top priority. Whatever those loyal folks do, I will do my best to follow and return the praise.

·        I will slowly read, pick and choose other bloggers with similar interests within the blogging communities I post and comment on their writings.

·        Lastly, I will prioritize the blogsters of bloggers.com and follow the same method as above.

·        Those who return the interests will be on my “A” list, the others will simply be replaced by new people.

·        Those who stick are my tribe members and most cherished friends!  

I hate rules- but to you, me and the rest of my schedule it’s only fair. To not set your own ground rules would mean everyone gets lost in the “social media” arena and we accomplish little.

Between my job, moonlighting as a blogger, assisting in daily chores and following my emails, social media sites and the two or three hours of sleep during the weeknights; I am pretty much maxed out.

My lack of sleep has taken a toll after a couple of years of the crazy schedule.

I soon need to find the time write an eBook and a regular book. I must also consider the direction of my blog as a business. One of the things I’ve found out by blogging is it’s so easy to keep focusing on writing a blog, while forgetting the other aspects of becoming a ”brand.”

Having a clearer direction of sail is paramount to turning an adventure into a successful business strategy.

I want to thank those who follow my blog and comment. I sincerely appreciate your interest.

 My hope is these thoughts have given you some ideas about your own blogging adventures or perhaps shared some parallel ideas towards your own start-up or entrepreneurship!

A journey can lead a thousand different directions, but a clear path and roadmap always helps!

Until We Meet Again,
 Jim Carver

Author: The Legacy of David A. Wells- The Lexington High School “Band of Gold”
Something Meaningful that Matters!

www.successthroughmusic.com


Disclaimer- Books and links on this website contain affiliate marketing sources between Jim Carver and third party companies. I only recommend products, brands and businesses that I strongly support. Photos used on this site are used courtesy of the original authors and in no way endorse The Rust Belt Chronicles or my work. Thank you.

Sunday, September 30, 2012

The Recipe for Failure and the Path to Success!


Some businesses become so distracted by committees, meetings and the “push” of their immediate attention, the vital questions are no longer asked. It’s assumed all resources or possible processes are in place. Nothing could be further from the truth. The larger the organization the easier it becomes to fall into this mindset.
Poor leadership with little accountability from the senior management is the tip of the iceberg. The incompetence flows down to middle management and the lack of proper assessment continues. When the culture of a business is in a state of flux or change, fear becomes the only thing that matters.
Consequently, the organization is spending unnecessary funds, cutting services or budgets to compensate.  The focus on the results never leads to the correct question to improve the situation. Wash, rinse, repeat.
The denial continues because of fear. Nobody wants to be “that guy or gal” and risk their job by taking charge of making decisions or pointing out the real issues. It becomes solely about survival.  

The Recipe for Failure

·        It’s far easier for middle management to blame upper management and vice versa.
·        It’s far easier to spend time putting out fires, than to seek the source.
·        It’s far easier to rubber stamp everything instead of the risk of stepping on someone’s toes.
·        It’s far easier to assume all of our ducks are in line.
·        It’s far easier to operate by fear, instead of leadership.
·        It’s far easier to tackle problems we believe we can resolve, instead of the real issues.
·        It’s far easier to attend a “generic how to seminar” or hire a company who wants to tell you what you want to hear in order to achieve re-occurring business.

The Path to Success

 
Management and employees need to have the ability to offer suggestions and ask “why?” When the sub-culture of an organization is based on fear the costs are staggering. The manifestation of a larger problem exists when the culture of a business isn’t in-sync with the organizational goals.
I am now offering consultation advice services for businesses that want to turn their situation into a successful business strategy. Let me assist you in discovering the recipe for success. It doesn’t cost a small fortune and the only requirement is to have an open mind and willingness to change the internal dynamics of your business.
Don’t allow fear to permeate throughout your organization. The first step of any successful philosophy is admitting a problem exists. I have the ability to discover and develop a structured plan to resolve what is keeping your company from “doing something meaningful.” 
I won’t tell you what you want to hear. I will address the action needed to turn your organization into a winner. Together, we can map a plan of success for your business!
Please contact me, if I can be of assistance to your organization, business, or non-profit. Thank you!
 Until We Meet Again,
 Jim Carver
Consultant, Author and someone who cares about:
Something Meaningful that Matters!

www.successthroughmusic.com

Disclaimer- Books and links on this website contain affiliate marketing sources between Jim Carver and third party companies. I only recommend products, brands and businesses that I strongly support. Photos used on this site are used courtesy of the original authors and in no way endorse The Rust Belt Chronicles or my work. Thank you.