The Rust Belt Chronicles: Blogs

Saturday, September 22, 2012

BloggingTips and Secrets

I’ve spent a great deal of time in the last week attempting to increase my blog viewership. I’ve tinkered with everything from SEO (search engine optimization), keywords, metadata and coding. Life was much simpler just focusing on writing.

Content is King!

Some folks believe it is all about content. Content is king! Forget about algorithms, SEO and attempting to understand what makes the search engines the happiest.

What is SEO?

My Blogger blog site rates my own blogs high in a Google search, but I noticed once I log out of Google+ the ratings plummet. Google Blogger doesn't seem to play well with other search engines. I attempted to add metatags information inside my code to allow other search engines to find “keywords” and rate posts higher. Some experts believe the attempt is no longer valid in the SEO game. From my own experience, I believe they’re right.

The experiment didn’t seem to improve my ratings within Bing or Yahoo.

SEO is kind of mysterious function. The rules within the cycle of parameters sometimes change. It’s similar to the Federal Reserve (lots of secret information).

WordPress- A Bloggers Best Friend

I experimented with the free version of WordPress (WordPress.com) in my early blogging days. I found it easy to use and the search engine results are stellar! The only problem with the free version- it doesn’t allow affiliate marketing. So I switched to Google Blogger.

In the near future I will probably switch to the pay version of WordPress (WordPress.org) using the Thesis or Genesis Framework Themes. For hosting I will likely use Go Daddy or Bluehost.

Note: WordPress.org allows you to add affiliate marketing links and you own the content posted.

Why spend valuable time worrying about SEO, when the Thesis or Genesis framework can optimize my work and reach possible viewers?

Keep it Simple

This brings me back to focusing on clarity and writing. That’s what it’s all about. Without quality content, it doesn’t matter what or where the material is displayed if nobody is interested or I can’t earn your respect and keep your attention.

List of Blog Rules

· Choose a catchy, popular or interesting topic.

· Write a catchy headline.

· Content is King!

· Use sub headings (a plus with search engines and a great way to divide the story and keep it interesting).

· Use bullets or numbering to breakup blogs and allow easier readability.

· Blogs should be limited between 500-600 words.

· Blogs with fewer words are a better idea (Seth Godin is the king of pithy blogs), keep it short and easy to read.

· Respond to comments and treat your followers with respect.

Stats Tracker

I’ve done a fairly decent job of attracting new viewers (a third or more of all viewers are new) each month and my page views double each month. Overall, my visitors average over 8 minutes on my blogs per visit. Not bad at all.

Google Blogger features its own statistics tracker, but I really like the functionality of using Google Analytics (and it’s free).

Find your Niche and Build a Tribe!

My biggest concern is reaching out and finding my tribe of followers. Expecting everyone to read my blogs or like what I have to offer is unrealistic and a recipe for failure. One of the biggest secrets to online marketing and writing is to find your niche and build a following.

Give Credit where Credit is Due

So, I thank all of you for reading, following, and commenting on my writing. Without you- none of the inspiration would be possible to continue to do something meaningful that matters!

Thank you- from the bottom of my heart!

Until We Meet Again,
Jim Carver

Author: The Legacy of David A. Wells- The Lexington High School “Band of Gold”
Something Meaningful that Matters!
www.successthroughmusic.com

http://jimcarver.blogspot.com/

Disclaimer- Books and links on this website contain affiliate marketing sources between Jim Carver and third party companies. I only recommend products, brands and businesses that I strongly support. Photos used on this site are used courtesy of the original authors and in no way endorse The Rust Belt Chronicles or my work. Thank you.

Monday, September 17, 2012

The Passion of Politics!

Photo used courtesy of: Beverly&Pack.

If only people were as passionate about making a difference as we are in making political choices. How much control do you have after an election? Not as much as deciding on a choice. Economics plays out one way or another and the political system in place (depending on your choice) appears to be another race (sprint or crawl) to the bottom.

Lobbyist and special interest groups control the agenda of the election term.

We don’t.

Political blogs or rants receive more attention than a common blog, but I have to ask why? I generally abstain from political writing for a number of reasons.

The constant heated debates between political parties, bickering between one politician and another has shed some light on the possibilities of why we are so passionate concerning candidates.

· It’s easy to have an opinion with a limited amount of choices.

· The odds of winning or losing with your vote of candidates become slim.

· Everyone believes they’re an expert.

· If our political choice wins we believe everything is ok and if we lose, we spend four years blaming someone else.

· We generally have no personal outcome, commitment or sacrifice involved.

The Meaningful Alternative

Far better to spend our time and energy doing something truly meaningful such as:

· Feeding the hungry.

· Helping the homeless.

· Saving a child from disease or prostitution.

What a true difference we could create in OUR society.

The world would be a better place today, tomorrow and four years from now!