Showing posts with label noise. Show all posts
Showing posts with label noise. Show all posts

Monday, November 19, 2012

Breaking News: How would you like your Spam?


Photo courtesy of: comedy nose.
Spam is something we are all familiar with as we check our email or scroll through the web. It’s annoying, noisy and begs us for attention. The message is broadcast to separate us for a brief moment from our agenda to focus on something entirely different and convince us of the significance. We have become somewhat immune from the noise as it further reduces our awareness.
The news media blasts us with “breaking news” which is anything but an emergency. Think 911, missing child alert or Hurricane Sandy. Television has basically relegated the latest little information as nothing more than Spam. The repetition of “crying wolf” has numbed us to the point of not noticing when a significant event does take place.
Commercials attempt to steal our minds for a minute of time. Competition is ferocious to “one-up” every other brand during the Super Bowl. For some, Super Bowl Sunday is a Commercial Bowl in conjunction with a football game. While the commercial messages may be spiffy, sexy or different it's only high-dollar Spam.

Today, we live in a connected world. Perhaps we need a new Warning System for relevant information. A system designed to allow a sense of urgency, eliminating Spam from being used in a serious message or news event. By not drawing lines in the sand, we have allowed technology and marketing to blur our vision between reality and fantasy.

Anything less is not worthy of stealing our attention, wasting our time or focus!
Until We Meet Again,
 Jim Carver
Author: The Legacy of David A. Wells- The Lexington High School “Band of Gold”
Something Meaningful that Matters!

www.successthroughmusic.com
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